Group One: Not familiar with social media

  1. Decide on what you want your personal brand to reflect. Come up with a list of at least 3 interests and skills that you want to portray to employers and others in your professional career.
  2. Decide on at least 3 goals for social media: Do you want to promote your business idea? Do you want to market yourself to potential employers? Do you want to network with others with similar interests?
  3. Create a Facebook account. Add a profile picture, create your first post, add information about yourself in the 'about me' secion, and join the technology Facebook group we created.
  4. Create a Slack account. Join the Perú Tecnología channel - we will invite you via email. Post your first link - maybe include a link to your other social media accounts.
  5. Bonus: Create a few other social media accounts to help you reach your goals. You could try Twitter, LinkedIn, Google+, or Pinterest. Add a profile picture, information about yourself, make a post, and link to your other social media accounts!

Group Two: I am active on 1 social media channel

  1. Decide on what you want your personal brand to reflect. Come up with a list of at least 3 interests and skills that you want to portray to employers and others in your professional career.
  2. Decide on at least 3 goals for social media: Do you want to promote your business idea? Do you want to market yourself to potential employers? Do you want to network with others with similar interests?
  3. Create two accounts for social media sites you are not using yet. You could try Twitter, LinkedIn, Google+, or Pinterest. Add a profile picture, create your first post, add information about yourself in the 'about me' secion, and join the technology Facebook group we created.
  4. Create a Hootsuite account for tracking social media. Add 3 social media accounts, send 3 posts, and schedule 3 posts using the tool.
  5. Create a Slack account. Join the Perú Tecnología channel - we will invite you via email. Post your first link - maybe include a link to your other social media accounts.
  6. Bonus: Create a Medium account. Create an account by linking your Facebook or Twitter account, decide on what you want to post about, and write a short 250-500 word post! Start following others to become part of the community.

Group Three: I regularly use 2 or more social media platforms

  1. Decide on what you want your personal brand to reflect. Come up with a list of at least 3 interests and skills that you want to portray to employers and others in your professional career.
  2. Decide on at least 3 goals for social media: Do you want to promote your business idea? Do you want to market yourself to potential employers? Do you want to network with others with similar interests?
  3. Create two accounts for social media sites you are not using yet. You could try Twitter, LinkedIn, Google+, or Pinterest. Add a profile picture, create your first post, add information about yourself in the 'about me' secion, and join the technology Facebook group we created.
  4. Create a Hootsuite account for tracking social media. Add 3 social media accounts, send 3 posts, schedule 3 posts, and find 3 streams to follow. At the end, create a report in the Analytics section for one of your channels.
  5. Create a Slack account. Join the Perú Tecnología channel - we will invite you via email. Post your first link - maybe include a link to your other social media accounts. Try downloading 'KubmoAdCreative.jpg'.
  6. Bonus: Create a Medium account. Create an account by linking your Facebook or Twitter account, decide on what you want to post about, and write a short 250-500 word post! Start following others to become part of the community.